
Eau Thermale Avène
Dermatological skincare for sensitive skin, built on thermal water
Open UGC offers at Eau Thermale Avène
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About Eau Thermale Avène
Avène is a dermatological skincare laboratory for face and body, with formulas designed for sensitive skin and based on Avène Thermal Spring Water, as its Portuguese site explains. The catalogue shown here centres on a peeling serum with 10% glycolic acid, a solid base for routine and texture content, step by step.
What UGC content works for a brand like Eau Thermale Avène
| Angle | What the video shows |
|---|---|
| Evening peeling step | A creator places the serum in a night routine, shown step by step from cleansing to the bottle back on the shelf. |
| Texture close-up | A macro shot of the serum on the back of the hand, with the creator describing texture and scent in plain words. |
| Sensitive skin diary | A weekly check-in where the creator notes how their skin feels with this step, without claiming more than they see. |