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tradingtwins

A German B2B matchmaker for small business investment decisions

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TechMarket: GermanyInstagramtradingtwins.com

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About tradingtwins

tradingtwins is a German B2B service that presents itself as a matchmaker for small businesses. According to its site, it helps them reach investment decisions within a few minutes. No product catalogue was captured, so a page about it is really about the service, its audience of owners and managers, and the German market it speaks to.

What UGC content works for a brand like tradingtwins

AngleWhat the video shows
Owner's deskA small business owner films her desk and explains in plain words which investment question she brought to the service.
Minutes, not weeksA screen recording where the creator times how long it takes to go from the first click to an answer.
Explained to a colleagueA conversation scene in which the creator explains what a B2B matchmaker is to someone who has never heard of the term.

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