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UNFPA

The United Nations sexual and reproductive health agency

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LifestyleMarket: Brazil, CanadaInstagramunfpa.org

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About UNFPA

UNFPA is the United Nations sexual and reproductive health agency. Its stated mission is a world where every pregnancy is wanted, every childbirth is safe and every young person's potential is fulfilled. This page gathers public information to help UGC creators imagine how they could present the organization's work in short videos.

What UGC content works for a brand like UNFPA

AngleWhat the video shows
Mission in plain wordsA creator reads the mission statement aloud and explains in their own words what it means to them.
Why this matters to meA personal, on-camera reflection on why sexual and reproductive health and young people's potential are topics worth talking about.
Explainer in 30 secondsA short video with on-screen text that presents who UNFPA is, based on its public description.

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