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XtraSteps

Heel-lift insoles, a night support and guided morning routines

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FitnessMarket: Italyxtrasteps.com

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Products to feature

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Protocollo 24 Ore
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Guida Completa al Protocollo XtraSteps
Guida Completa al Protocollo XtraSteps
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About XtraSteps

XtraSteps is an Italian shop built around 3/4 insoles with a 2 cm heel lift. Its site states free shipping in Italy and a 100-day guarantee. Besides the insoles it lists a soft night support, a digital daily plan, stretching video guides with a band and a 24-hour bundle. The morning first-steps routine is the clearest story a creator can film.

What UGC content works for a brand like XtraSteps

AngleWhat the video shows
First steps of the morningGetting out of bed and filming the first steps across the room, with a voiceover about what you do before standing up.
Insoles in the shoeA close-up of the 3/4 insoles being fitted into a shoe, showing the 2 cm lift at the heel from the side.
Evening stretch routineThe band routine filmed on the sofa, following the video guide from the phone propped up beside you.

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