Gisele Martins

I'm Gisele Martins, and my profile is one of sales leadership. That shapes how I make content: I'm used to explaining value clearly, and I bring that habit to every video. I'm based in Passos, Brazil, and I create content about finance, skincare and beauty for Instagram.

Those topics might look far apart, and I like that. Finance content needs clear language and no jargon, because people want to understand before they decide. Skincare and beauty content needs the same: what the product is, how it is used and what to expect. Across all three subjects, my wish is to show brands' products to my audience in a clear and direct way, so nobody has to guess what is being offered.

For a brand, the value is a presentation that comes from someone with a sales mindset. I think about the viewer's question at each moment of the video: what is this, who is it for, why should I care. I answer in that order and in simple Portuguese, without inflated promises. Because I film in Portuguese, this suits campaigns aimed at Brazilian audiences who prefer plain explanations over slogans.

I publish on Instagram and I offer a clear package: 1 UGC video, delivered in 5 days. One video is a practical way to begin. It gives you a finished piece that is ready to use, and it lets us see how my style fits your product before we think about anything larger.

I'm open to collaborating with brands that want clear, honest content about their products. Send me a brief with what you sell, who buys it and the main point to make, and I will tell you how I would structure the video. I say what I need from you at the start, answer your questions as we go and keep to the delivery date we agree. Finance is a sensitive subject, so I take care not to present anything as guaranteed or as personal advice. My role is to explain what a product or service is and how it works, in a calm voice, and to leave the decision with the viewer. The same respect applies to skincare and beauty: I describe what I see and what I know, and I do not claim more than that.