Isah Maria

I'm Isah Maria, a UGC creator from São Carlos, SP, Brazil. My content sits where three everyday worlds overlap: lifestyle, fitness and beauty. I film in Portuguese, and I post on Instagram and TikTok. If I had to name the common thread, it would be routine. People don't buy products in a vacuum; they use them somewhere between the alarm clock and the end of the day, and that is the setting I like to film in.

Fitness content from me means products in motion: how a bottle sits in a hand, how a piece of clothing behaves while you move, what it is like to use something before or after exercise. I'm not presenting myself as a coach or a medical voice, only as someone who shows how an item fits into an active day. The beauty side works the same way. A product appears in the part of the routine where it belongs, applied the way people really apply it, with a short, honest remark about how it feels.

Lifestyle is the glue. It covers the small scenes around the product: the kitchen counter, the gym bag, the bathroom shelf, the walk out of the door. Those scenes are what make a viewer think this could be my morning too, and that recognition is what a brand is paying for when it asks for UGC. I also like showing both a rushed weekday and a slow weekend, since a product that works in both is far more believable than one filmed in perfect conditions.

My profile doesn't list fixed packages, so each collaboration is shaped around the brief. We decide together how many videos you need, which format suits Instagram or TikTok best, and when you want them delivered. A short product launch, a series that shows the same item over several days, or a single clip for an ad can all be planned that way.

Communication is direct. Send me the product details, the message you want to land and any limits, and I will tell you how I would approach it before I film. When the video is ready, I deliver it, and if something doesn't match your idea, I'm happy to adjust it. I'm open to collaborations with brands looking for authentic content, especially in lifestyle, fitness and beauty, and I would rather ask a question early than guess.