Principee

I'm Principee, a UGC creator from Belleville, Canada, and I'm a mom of three. That fact shapes most of what I do: my days are full, my home is lively, and the products I talk about have to earn their place in a real routine. My main topics are parenting, lifestyle and wellness, and I share them in a natural, honest way, the way I would tell another parent what has actually helped.

When I film about parenting, I think about the practical questions parents ask each other: is it easy to use with kids around, does it hold up to a busy week, is it worth the space it takes. My lifestyle content follows ordinary moments, from the start of the day to the quiet end of it, and shows how a product fits in without turning it into a performance. Wellness is the part of my content about finding small pockets of time and calm inside a full household, which is something many people with families will recognize.

Because I speak as a parent, the videos tend to land with other parents. People trust someone who is living the same thing, and that trust is what a brand gains when it works with me. I film in English, from a Canadian point of view, in a warm and straightforward tone that avoids hard selling. If your product is meant for families, for home life or for people who need a moment for themselves, I can show it in a way that feels credible.

Instagram is where I share my work, so I am comfortable with vertical video and short formats that get to the point quickly. I can adapt length and pace to the use you plan, such as a brand feed, an ad or a product page. The number of videos and the delivery time can be agreed for each project, depending on your needs and my schedule as a busy parent.

On a collaboration, I ask for a clear brief: the product, the audience, the message and anything to avoid. I confirm my understanding, film, and deliver by the date we set. I answer messages promptly, I am open to reasonable revisions, and I tell you early if something might affect the timing. If you want honest content from a real family, let's create something real together.