Shampoo crescita +: a wash-day routine
Beauty · Italy · Video in Italian · 1 deliverable
The mission
A creator could pitch a wash-day video with Shampoo crescita +: show the bottle, lather it on the scalp and describe scent and texture as you use it. A simple routine format.
What to film
First 3 seconds
Shampoo crescita + on the shower ledge, a hand turning it so the Myra biotech label faces the lens.
Middle
Fingers working the foam into the roots, filmed from above with the camera held clear of the water.
Last 3 seconds
Towel on your shoulders, a few plain words about the scent and how the foam felt.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | Italian |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
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Frequently asked questions
What does the page say Shampoo crescita + is for?
It is described as a balancing shampoo that cleans the scalp without being harsh and prepares it for the Bio-Growth treatment. Repeat it as the page words it, with no extra promise.
How do I film the foam so it is readable?
Hold the phone above head height and out of the spray, and frame the roots at close range. A dry towel nearby lets you check the lens between takes.
Can I imply progress by filming several washes?
No. One honest session is better than a montage suggesting a visible change over time, which would amount to a result claim the brand never made.
