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Kit Hidratação Cachos - Escova Lilás e Manteiga

Beauty · Brazil · Video in Portuguese · 1 deliverable

Kit Hidratação Cachos - Escova Lilás e ManteigaKit Umectação Crespo - Escova Lilás e ManteigaKit Finalização Cachos - Escova Lilás e Ativador

The mission

A creator could pitch a video on Kit Hidratação Cachos - Escova Lilás e Manteiga, which contains the Escova de Fitagem Gringa Lilás and the Manteiga 2X1 Cachos, showing how both are used on curly hair.

What to film

First 3 seconds
The kit on a table, with the brush and the butter shown one after the other.
Next 10 seconds
Apply the butter on curly hair, then shape the curls with the brush.
Last 5 seconds
Show the finished curls in natural light and say how you would use the kit again.

Deliverable and terms

FormatVertical video, 9:16
LanguagePortuguese
ProductTo receive, if the brand approves
RightsOnline advertising, duration set in the contract
PaymentSecured through UGC MATCH, released on approval

Apice Cosmeticos

Haircare for No Poo, Low Poo, curly and natural hair

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Frequently asked questions

Should I show both items before using them?

Yes. Hold up the brush and then the butter one after the other, so viewers know what the kit contains before any hair appears on screen.

What if my hair is only slightly wavy?

The kit is named for curls, so say your hair type up front and show it as it is. An honest fit is more convincing than a stretched one.

How long should the application part last?

About ten seconds is enough: butter on damp hair, a few passes with the brush, then a cut to the result.

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