Guide Protège ton chien contre les tiques: a commented read
Pets · Canada · Video in English · 1 deliverable
The mission
Make a video around Guide Protège ton chien contre les tiques, a training guide written by an agronomist. Hold it in hand, flip through the sections and explain who it is for.
What to film
First 3 seconds
Start on the front cover with the title readable in frame and say who wrote it.
Middle of the video
Flip through a few pages and show a section that stands out to you.
Final seconds
End with your dog next to the guide.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | English |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
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Frequently asked questions
Do I need a dog in the video?
Not necessarily, but a dog on screen makes the topic more concrete. You can also focus on reading through the guide.
Is flipping through a guide enough for a whole video?
A guide works best as a quick read-along: pick two or three sections, read a line aloud and react to it. Close on how you would use it with your own dog.
Should I mention who wrote the guide?
The guide is described as written by an agronomist, which is a good line for your intro. Say it as stated and do not stretch it into claims about results.
