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Race day at home: a cycling fan wears, hangs and sips the range

Lifestyle · Belgium · Video in French · 1 deliverable

The mission

A creator could propose one video that uses the whole Stay Cycling range as the setting for a race day at home: a t-shirt on the back, a poster on the wall, a mug on the table and a phone case in hand, with the race story told over the top.

What to film

Seconds 0 to 4
Alarm, race on the TV, t-shirt pulled over the head.
Seconds 4 to 11
Poster pinned up, mug filled, phone in its case placed on the arm of the sofa.
Seconds 11 to 18
Creator names the race behind each design and ends on the shop page.

Deliverable and terms

FormatVertical video, 9:16
LanguageFrench
ProductTo receive, if the brand approves
RightsOnline advertising, duration set in the contract
PaymentSecured through UGC MATCH, released on approval

Stay Cycling

Cycling-inspired t-shirts, phone cases, posters and mugs for race fans

View the brand

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Frequently asked questions

Which items should be in frame?

The t-shirt, phone case, poster and mug named on the site, shown naturally and not lined up like a catalogue.

What carries the video?

The story of the race each design is inspired by.

How should it close?

On the shop page, with the creator saying which design they would pick.

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