Haarwuchs-Shampoo: a wash day routine
Beauty · Germany · Video in German · 1 deliverable
The mission
A creator could propose to Veloura a wash day video built around the Haarwuchs-Shampoo, filmed from the first rinse to the towel. The idea is a plain, honest routine with no promise about results, and it is a proposal from the creator, not a brief from the brand.
What to film
First 3 seconds
Show the bottle on the shower shelf and say it is wash day.
Middle
Film how you lather it in and how it feels and smells while you rinse.
Last 5 seconds
Show the towel dry hair in the mirror and say what you noticed, nothing more.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | German |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
Make an offer
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Frequently asked questions
Can I say it helps hair grow?
No. Stay with how you use it and what you see yourself, even though the name mentions Haarwuchs.
How long should the routine be?
One wash, filmed in a few clean shots, is enough to show the habit.
Do I need to name the ingredients?
Only if you read them on the packaging, and say that you read them there.
