Explainer idea: what Real-World Intelligence means for storytellers
Tech · United States · Video in English · 1 deliverable
The mission
A creator could propose a short explainer on Runway's stated aim of changing how brands, agencies and studios tell their stories, built around one story told in a simple, concrete way. It is the creator's proposal, and any demo would depend on what the company is willing to show.
What to film
First 3 seconds
The creator states in one sentence the aim Runway gives on its site, straight to camera.
Middle
The creator sketches one story on a notepad, from a rough idea to a finished scene list.
Closing seconds
The creator sums up the takeaway and asks viewers how they would tell their own story.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | English |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
Make an offer
Want to apply? Sign up as a creator
Frequently asked questions
Does the video show a specific Runway tool?
No. The data has no product list, so the video stays on the stated aim and the creator's view of storytelling.
Who is the video made for?
Marketers, agency staff and independent filmmakers in the US, the UK and Canada who follow how stories get made.
Could the creator show a hands-on demo?
Only if the company agrees to give access. Until then the creator can rely on storyboards and their own examples.
