Coldguard, nowhere for the cold to get in
Lifestyle · Italy · Video in Italian · 1 deliverable
The mission
A creator could propose a cold-morning video built around Coldguard, nowhere for the cold to get in, showing the one-piece balaclava going on under a ski helmet before the first run.
What to film
First 3 seconds
A breath cloud in the cold air, then the creator pulls the balaclava over the head.
Middle of the video
The helmet goes on over it and the creator checks how the fabric covers the face and neck.
Last 5 seconds
A quick run clip and a final shot of the face covered from crown to shoulders.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | Italian |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
Make an offer
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Frequently asked questions
What is the Coldguard according to the data?
A balaclava that is one piece from crown to shoulders, combining hood, mask and neck warmer.
Does it fit under a helmet?
The data says it does, so the video should show that step clearly.
What conditions suit the video?
A cold morning on the slope, which shows the product in the conditions it was made for.
