WAVE Katzenstufe XXL: a cat climbing test
Pets · Germany · Video in German · 1 deliverable
The mission
A creator could propose a video around the WAVE Katzenstufe XXL, the large step for the wall, made for cats that like to climb and look down from above. The idea is to film how a cat discovers it, tries it and settles in.
What to film
First 3 seconds, eye level
The cat noticing the new step, filmed at its eye level.
Middle, the jump
The cat jumping up and exploring, with a wide shot of the whole setup.
Final seconds, the lookout
The cat looking down from the step, then a close-up of the finished corner.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | German |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
Make an offer
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Frequently asked questions
Can I film my own cat?
Yes, a real cat's reaction is the heart of this video. Keep the cat comfortable and let it come to the step in its own time.
Does the step need a wall to be shown?
Yes, it is a wall piece, so film it where it will really hang. Show the mounting spot in the wide shot without describing technical details the product text does not give.
What should the cat's first reaction look like on screen?
Leave it unscripted: curiosity, a sniff, maybe no interest at all. An honest reaction is more convincing than a staged jump.
