Open opportunity

Closing your eyes in Liguria: opening the Box Riviera

Food · Italy · Video in Italian · 1 deliverable

The mission

A creator could propose an unboxing of the Box Riviera, whose product page promises the scent of freshly baked focaccia as soon as it is opened, like walking through the caruggi, the typical Ligurian alleys. The video would build on that moment: opening, smelling, tasting and sharing it at the table.

What to film

First 3 seconds

Show the sealed box and the title, with a line about what you hope to find inside.

Middle of the video

Open it close to the camera and react to the first smell, eyes closed.

Last 5 seconds

Plate a slice, taste it and give a plain description of texture and flavor.

Deliverable and terms

Format	Vertical video, 9:16
Language	Italian
Product	To receive, if the brand approves
Rights	Online advertising, duration set in the contract
Payment	Secured through UGC MATCH, released on approval

Pane e Dintorni

Ligurian focaccia and regional specialties, shipped across Italy and Europe

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Frequently asked questions

Can I describe the smell of the box?

Yes, as your own experience. Describe what you actually smelled rather than repeating promises from the page as facts.

Is the Box Riviera sent to creators?

That is for the shop to say. Ask whether the Box Riviera is sent or purchased, and agree how the video may be used at the same time.

Can I add a recipe to the unboxing?

Yes, if it uses what is in the box. Tell viewers which item you cooked with so the idea stays tied to the product.