
Adorable
Diaper bags and baby gear designed by parents, for parents
Open UGC offers at Adorable
Products to feature








About Adorable
Adorable (Adorable France) makes bags for families. Its site presents the Mimi XL diaper bag as designed by parents for parents, combining style with several pockets, a water-repellent finish and comfort. The shop also lists a backpack, a stroller bag, a maternity bag, a belt bag, a silicone bib and stacking cups for play.
What UGC content works for a brand like Adorable
| Angle | What the video shows |
|---|---|
| What fits in the bag | Unpack the bag item by item on camera and show where each baby essential goes, pocket by pocket. |
| Out the door with a baby | Film a real outing, from packing at home to reaching into the bag one-handed while out. |
| One bag, three stages | Show the bag at the maternity stay, on a first walk and on a day trip, and what changes each time. |