Blume
Clean, affordable skin care for your bathroom shelf
Open UGC offers at Blume
Products to feature
Daily Essentials Bundle
$84
Hydration Rescue Bundle
$62
The Ultimate Clear Skin Bundle
$99
Superbalm Tripeptide-1 Lip Balm in Cinnamon Glaze
$16
Fall Skin Reset Kit
$85
Meltdown Acne Oil Treatment
$41.60
Meltdown Daily Balancing Gel Cleanser
$70
Meltdown Acne Oil Treatment
$41.50
About Blume
Blume describes itself as skin care that is good for you and the environment: clean, effective and affordable. The range on its site includes bundles for daily routines, the Meltdown line made for acne-prone skin, and a limited-edition Superbalm lip balm. It is a natural fit for routine-led, step-by-step content.
What UGC content works for a brand like Blume
| Angle | What the video shows |
|---|---|
| Morning routine | A creator goes through a simple morning skin routine, step by step, using a Blume bundle. |
| Unboxing a bundle | A creator opens a Blume bundle on camera and shows each product inside and what it is for. |
| Lip balm close-up | A creator applies the Superbalm in Cinnamon Glaze and shows the shimmer finish up close. |
