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Breitling

Sustainable watches with an approachable luxury style

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FashionMarket: France, Italy, MexicoInstagramTikTokbreitling.com

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About Breitling

Breitling is a watch brand whose stated purpose is to inspire the dream of an uplifting and meaningful life. It describes its watches as sustainable and its luxury style as tasteful yet approachable. For a UGC creator, that opens the door to calm, well-composed videos about daily wear, style and everyday moments.

What UGC content works for a brand like Breitling

AngleWhat the video shows
Wrist of the dayA creator picks a watch for the outfit of the day and shows how it fits into a real morning routine.
Approachable luxuryA close-up, natural-light video showing the details of a watch and what tasteful luxury means to the creator.
Meaningful momentsA short story of a moment in the creator's day, from work to a weekend outing, with a watch on the wrist.

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