City Beauty
Makeup and skincare, from lip shades to sheet masks
Open UGC offers at City Beauty
Products to feature
Winter Glow Set
$726
City Lips® Sugar Plum
$78
City Lips® Berry & Bright
$78
City Lips® Mistletoe Ready
$78
Line-Smoothing HydroMask (3 Pack)
$30
Beyond Mascara
$35
Hormone Balance
$59
Concentrated Youth Serum
$90
About City Beauty
City Beauty sells makeup and skincare online at citybeauty.com, for customers in the US and Canada. The catalogue includes the Winter Glow Set, several City Lips® shades, a bio-cellulose sheet mask, Beyond Mascara and a Concentrated Youth Serum. That mix gives creators plenty to film: shade swatches, routine videos, first impressions and seasonal sets.
What UGC content works for a brand like City Beauty
| Angle | What the video shows |
|---|---|
| Shade swatch | Lip shades applied in daylight, with close-ups of each City Lips® color. |
| Evening mask routine | Putting on the bio-cellulose sheet mask and talking through the rest of an evening skincare routine. |
| Mascara, coat by coat | Applying Beyond Mascara one coat at a time in front of a mirror, with the eye look filmed from the side. |
