
NIVEA
Skin and hair care for women, men and children
Open UGC offers at NIVEA
Products to feature

About NIVEA
NIVEA is a skin and hair care brand. Its Spanish site, nivea.es, presents products for women, men and children, along with online advice on skin and hair care. Among its products is the CELLULAR EPIGENETICS revitalizing eye serum, part of the face and eye contour range.
What UGC content works for a brand like NIVEA
| Angle | What the video shows |
|---|---|
| Eye serum routine | A creator applies the CELLULAR EPIGENETICS eye serum as part of a calm morning or evening skincare routine. |
| Family bathroom shelf | A creator shows how NIVEA products for women, men and children sit together in a shared bathroom. |
| First impressions | A creator unboxes a NIVEA product and shares the texture, the packaging and how it feels on the skin. |