Ricardo
Recipes, menus and kitchen technique from Ricardo
Open UGC offers at Ricardo
About Ricardo
Ricardo is a cooking brand from Canada built around recipes and menus. Its site, ricardocuisine.com, also offers culinary columns and video tips that teach kitchen technique, with the stated aim of helping home cooks cook like a chef. It is a natural fit for food creators who film real dishes.
What UGC content works for a brand like Ricardo
| Angle | What the video shows |
|---|---|
| Recipe from start to plate | A creator cooks one recipe in a home kitchen, filming each stage until the finished plate is on the table. |
| One technique, explained | A single gesture, such as how to cut or sear, is filmed up close and explained in a few spoken sentences. |
| Weekly menu planning | A creator lays out a few dishes for the week on a counter and talks through what each one needs. |
