
Rivashades
Photochromic sunglasses, one pair from morning to night
Open UGC offers at Rivashades
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About Rivashades
Rivashades sells photochromic sunglasses in three models, Le Zéphyr, Le Sirocco and Le Levant, each offered in several colours. The lenses adapt to the light by themselves: clear in the shade, darker in the sun, so one pair can stay on from waking up to bedtime. For a fashion or lifestyle creator, the demonstration fits in a single scene.
What UGC content works for a brand like Rivashades
| Angle | What the video shows |
|---|---|
| One pair, whole day | Walks from a dim interior to bright daylight in one continuous shot so the lenses visibly change. |
| Picking a colourway | Lines up frame and lens combinations from the range and explains which one suits which outfit. |
| Café to terrace | A short outfit video in which the sunglasses go from clear indoors to tinted the moment the door opens. |