Saint + Vale
Menswear for people tired of overpaying for quality
Open UGC offers at Saint + Vale
About Saint + Vale
Saint + Vale is a menswear brand that says it began out of frustration with the "luxury lie": expensive polos, loafers and watches that did not hold up. Its story centres on collars that curl after a few washes and on clothes that should last. It serves the US and Canada.
What UGC content works for a brand like Saint + Vale
| Angle | What the video shows |
|---|---|
| Wash test | A creator wears and washes a piece several times, then shows how the collar and fabric look afterwards. |
| Luxury lie story | A creator talks to camera about a pricey item that disappointed them, then presents the brand's side of the story. |
| Everyday outfit | A creator films a get-ready routine and shows how the pieces fit into a normal week. |
