
Semerdjian
Italian-made leather loafers and sneakers for women
Open UGC offers at Semerdjian
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About Semerdjian
Semerdjian presents its SMR23 collection of sneakers, trainers and women's shoes, with new arrivals and exclusives. The catalogue is led by loafers made in Italy, in leather, suede-finish split leather and goat leather, with details such as laces, fringes, wooden beads and buckle straps.
What UGC content works for a brand like Semerdjian
| Angle | What the video shows |
|---|---|
| Loafer close-up | A creator films the leather, the stitching and the lug sole of a pair of loafers in natural light. |
| Outfit styling | A creator wears one pair of loafers with three different outfits and shows how each look changes. |
| Unboxing and first try-on | A creator opens the order, shows the shoes up close and walks in them for the first time. |