Adriana Paz

I'm Adriana Paz, a UGC creator from Belo Horizonte, Brazil. If I had to describe myself in two words, they would be the ones I use on my own profile: friendly and spontaneous. That easygoing side is what I bring in front of the camera, and I think it is the first thing a viewer notices.

I create content about beauty, fashion and wellness. These are everyday subjects, and I treat them that way. There is no staged perfection here, just a product shown the way a real person would use it, talked about in a warm and natural tone. I film in Portuguese, which suits brands that speak to a Brazilian audience, and I work from Belo Horizonte. Beauty, fashion and wellness sit side by side in my daily life, so they blend naturally in what I film, and the result never feels like three separate topics forced into one video.

What a brand gets from working with me is a video that feels close to the person watching. Spontaneity helps a product feel less like an ad and more like a recommendation from someone you could actually know. I try to present your product in a natural, warm and authentic way, paying attention to what makes it worth noticing, whether that is a texture, the way a piece of clothing fits, a scent, or a small detail in a daily routine.

My work is published on Instagram, so the videos are shaped for how people scroll and watch there. At the moment I offer one format: a UGC video delivered in 5 days. Keeping a single, clear offer means there is little to decide and not much to wait for, and it works well for brands that want to try the collaboration with one piece of content before planning something larger.

Collaborating with me is relaxed but organised. Tell me about your brand and your product, share your brief and anything you would like me to mention or leave out, and I will adapt the video to what you need. I'm happy to answer questions along the way and to keep communication friendly and direct, so the delivery within 5 days comes without surprises. I enjoy working with brands that value a genuine, easygoing voice, and I put the same care into every video I make from Belo Horizonte.