Melissa
Beauty·Miami·New profile
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I'm Melissa, and I create beauty and personal care content, general beauty in the broadest sense. What I care about most is that my content is authentic and real, and that it connects with the people watching. A video can be perfectly lit and still leave a viewer cold, so I always ask myself the same question before I publish: would this make someone feel I'm speaking to them?
I film from Miami, in the United States, and I do it in Spanish. My topics are beauty, skincare and fashion, which sit comfortably next to each other. Skincare is where I talk about routines and how products feel; beauty is the wider space of makeup and personal care; fashion adds the look that ties it together. Because I work in Spanish, I can speak directly to Spanish-speaking audiences, and I'd like brands to see that as a real strength when they plan their content.
What a brand gets from working with me is the sense of a genuine voice. I talk about products as someone who is curious about them, not as someone reading a leaflet. I'll show how an item looks, how it is used and what I notice about it, always in a tone that is friendly and close. I don't make up claims, and I keep the focus on being useful and believable, because that is what makes a viewer stay until the end and trust what they see.
I publish on Instagram and TikTok, so I think in short vertical videos that are easy to watch and quick to land the main idea. Each platform has its own rhythm, and I'm glad to adapt the pace and the framing to where the content will live. If you have a specific moment in mind, such as a first impression, a routine step or a styling idea, tell me and we'll shape the video around it.
When we collaborate, I like to begin with your brief, understand your product and your audience, and ask questions if something is open. I keep communication clear and friendly, and I'm happy to talk through the details before I film anything. If you're looking for a beauty and skincare voice in Spanish from Miami, write to me and let's see how I can make your product feel real for the people you want to reach.
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