Foot Locker: a multi-brand sneaker lineup video
Fashion · United States · Video in English · 1 deliverable
The mission
A creator could propose a lineup video that uses the range as the site describes it: sneakers, footwear and apparel from Jordan, Nike, adidas, New Balance and more. The idea compares a few pairs side by side and builds one outfit from the winner.
What to film
Opening beat
Four pairs from different labels sit in a row, creator points to each one in turn.
Mid video
Quick fit check on foot, walking a few steps and pointing out the differences in look.
Final shot
The chosen pair goes on with a full outfit, shown from head to toe.
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | English |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
Make an offer
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Frequently asked questions
Can the lineup include kids pairs?
Yes, the site lists kids alongside men and women, so a mixed lineup with one children's pair is possible.
How many labels should appear?
Two to four keeps the comparison readable, picked from the labels the site names.
What stays out of the video?
Skip claims about sizing accuracy or durability that the site does not state, and talk only about what you see and feel.
