a daily gum ritual in a short video
Food · Portugal · Video in English · 1 deliverable
The mission
A creator could pitch a short video that frames Scandi Gum as a daily ritual: the pack, the first chew and the moments of the day when it fits, shot in a natural, everyday style.
What to film
Deliverable and terms
| Format | Vertical video, 9:16 |
|---|---|
| Language | English |
| Product | To receive, if the brand approves |
| Rights | Online advertising, duration set in the contract |
| Payment | Secured through UGC MATCH, released on approval |
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Frequently asked questions
What can be filmed for Scandi Gum when there is no product list?
The habit itself: the pack coming out of a bag, the first chew and the moments of the day when the gum fits in.
How should nano-hydroxyapatite come up in a Scandi Gum video?
Use the brand's own wording, that it is the same mineral teeth are made of, and do not add dental or health claims of your own.
Is a Scandi Gum video better filmed at home or on the go?
On the go suits a gum best: a bag, a pocket, a desk or a table after lunch. Real daily moments feel more natural than a staged studio set.
