Hamanda

I'm Hamanda, and I create UGC content in São José dos Campos, Brazil. I like simple, genuine videos where the product appears the way people really use it. I don't build a scene to impress anyone: I show the bottle on the bathroom counter, the piece of clothing on the bed before it goes on, the makeup item in my hand, just as it happens in real life. That simplicity is my signature, and it is also what helps viewers trust what they see.

My starting point is skincare, and from there I move into fashion and beauty. With skincare I like to go slowly: show the packaging, the texture on the fingertips, the moment of application and the point in the routine where the product comes in, so the viewer understands without needing a technical explanation. In fashion I talk about fit, how a piece pairs with others and how practical it is for daily life. In beauty I show the result up close and true to what you see in natural light.

What a brand gains with me is content that looks like it comes from an ordinary person, and that carries weight when someone is deciding whether to buy. Videos like this work well to show a product in use, for campaigns that call for a recommendation tone and for personal care brands that want to be seen up close. I hand over clean material, with clear speech and the product always easy to see, made to be used in the brand's ads and channels.

I share my content on Instagram and film in Portuguese, so I think in vertical videos with a natural pace that sit well in Reels and Stories. I like to open strong, with the product showing in the first seconds, and let the rest flow like a conversation. The number of videos, the format and the delivery date are agreed with the brand according to the project.

I'm available to work with brands that want authentic content for their audience. I always begin by listening to what the brand wants to communicate, who it wants to reach and what must stay out of the video. Then we align on the format, I film and deliver, and we stay in touch for questions or agreed adjustments. If the brand has restrictions, such as words it cannot use, I would rather know before filming, not after.