Huiara Ravanelli

I'm Huiara Ravanelli and I create UGC content in Ribeirão Preto, Brazil. Fashion comes first in my work, followed by lifestyle and home, and I film everything in Portuguese for Instagram. What links the three is the idea of putting things together: an outfit assembled from different pieces, a corner of the home arranged with a few objects, a day organised around the things you like to use.

A fashion video from me is about how clothing behaves in ordinary use. I show how a garment sits when I stand, sit and walk, how the fabric looks in daylight, and what it can be worn with. I try to be plain about what I see, including small details such as the cut or the finish, because a shopper needs that information more than a perfect pose. I also like to show a piece in more than one setting, indoors and out, so that the colour and texture are judged fairly and the viewer is not left guessing how it looks beyond one lucky angle. Honest framing like this helps reduce disappointment after the purchase.

The home side applies the same eye to the objects around a house. Decor, storage, small appliances or textiles can be shown in their place, giving a sense of scale and style that a product photo cannot. Lifestyle is the connector, the part that shows a person actually living with these things. Brands that sit between fashion and home, such as textile or accessory brands, can find this combination handy, because one creator can present both a wearable item and a household one in a consistent voice.

On collaboration, my profile has no fixed packages. We decide together the number of videos, whether the focus is an outfit, a room or both, and the delivery date. I like to work from a brief that tells me about the product, who it is for and what you want the viewer to remember, plus anything I should not say or show.

I send the finished video within the time we agreed, and if a detail doesn't fit your idea, I take care of the adjustment. My messages are clear and friendly, and I am available for partnerships with brands looking for authentic content in fashion, lifestyle and home.