Melandrecejas

I'm Melandrecejas, a UGC creator in Buenos Aires, Argentina. I make my videos in Spanish and publish them on Instagram, and I have a clear preference: content that is easy to watch from the first second and does not need to be decoded. I do not try to sound like an advertisement. I try to sound like someone showing you what they found. A product video should feel like a recommendation between people who share a city and a way of speaking.

My three subjects are fashion, fitness and food, and I find that they often connect. Fashion starts the day with what we put on. Fitness carries the movement, the routine, the clothes and the gear that go with it. Food is what waits at the end of a workout or sits at the centre of a table. Moving between them lets me tell a product's story through a normal day in Buenos Aires, instead of isolating it in a staged shot.

What I bring to a brand is a set of natural videos that show products in real situations. That can mean a garment seen while someone gets ready, a fitness item used in the middle of a session, or a food product served and tasted the way people do at home. I keep explanations short, I let the product speak, and I avoid anything that sounds like a script read aloud. Brands that value honest content get a creator who says what they notice, without pressure and without inflating anything.

Instagram is where I share my work, so I think in the formats that fit it: short vertical videos, clear framing and a pace that holds attention without rushing. I have not set fixed packages on my profile, which lets us define together how many videos you need, how long each should be and when they should arrive, according to the product and the campaign you have in mind.

I enjoy collaborating on authentic product videos, and brands looking for honest content are welcome to get in touch. A good first message includes the product, the audience, the idea you have and anything you want me to avoid. I will answer with what I think works, ask for whatever is missing and stay in touch through to delivery. I prefer to clarify early and keep the process light. If you want a creator from Buenos Aires who films in Spanish, I would be glad to read your brief.