Léna Duarte
Creator desk editor
Léna edits everything written for creators: how to price a package, what a status or an invoice actually requires in a given country, and what to agree before filming. She rewrites a guide when a rule changes rather than leaving an outdated figure in place, and treats amounts, thresholds and deadlines as things to be checked against the country they belong to.
Covers
Rates, invoicing and status, portfolio, finding clients, contracts and usage rights.
This is a pen name for the UGC MATCH editorial desk, not a private individual. How these guides are written, sourced and corrected is set out in our editorial policy
Guides from this desk
- How to Become a UGC Creator in 2026: The Complete Guide
How to become a UGC creator with zero followers: gear, skills, portfolio, pricing, landing your first brands, and getting paid safely via protected payment.
- How to set your UGC rates and get paid (MEI in Brazil, auto-entrepreneur in France)
A pricing method for UGC creators, plus what auto-entrepreneur in France and MEI in Brazil actually require to invoice legally and avoid tax surprises.
- How to become a UGC creator with no followers
You don't need an audience to get paid for UGC. A step by step guide to gear, building a portfolio from zero, pricing your first videos, and getting paid safely.
- How to Film UGC at Home (With Just a Phone)
You can film great UGC at home with only a phone. Lighting, framing, clean audio, b-roll, and quick editing, step by step.
- What Is a UGC Creator? (2026)
A UGC creator is paid to make authentic product videos brands post or advertise, no followers required. Here is what they do and how to start.
- Filming UGC Through a Canadian Winter
Four hours of usable daylight, cold that kills batteries and an indoor corner that has to carry half your year.
- UGC Scripts and Hooks That Convert
The first 3 seconds decide if your UGC gets watched. A simple script structure, 7 hook formulas with examples, and a fill-in template.
- How to Become a UGC Creator in Brazil (2026)
Demand for Brazilian Portuguese UGC is booming. The steps, formalizing with MEI to invoice, realistic rates, and getting paid safely.
- Bilingual UGC Creators in Mexico
Delivering the same shoot in Spanish and English doubles what a session is worth. What it actually takes.
- How to Build a UGC Portfolio From Zero
Brands judge your portfolio, not your follower count. How to shoot 3-6 spec videos with products you own and present them to land work.
- UGC Creators in Mexico City
The largest UGC market in Latin America: which agencies and brands hire, what creators charge in pesos, and how invoicing decides who pays you.
- How to Become a UGC Creator in Mexico
First videos, registering with the SAT, invoicing a company, and landing the first clients that actually pay.