One river, two provinces, two sets of rules. The only market where delivering in two languages is the baseline rather than an extra.

Bilingual by default, not as an extra

Six practical consequences.

Two versions expected from the brief onward.

A longer production time to plan for.

Proofreading by a native speaker in each language.

Subtitling in both languages.

Approval by two contacts.

And a quote that clearly separates the two deliverables.

The public sector and its suppliers

Six client categories.

Public bodies and agencies.

Suppliers and subcontractors to the public sector.

Associations and professional organisations.

Research institutions.

Training bodies.

And companies serving administrations.

How those clients buy

Six rules to know.

A purchase order issued before the start.

A threshold below which a simple request is enough.

Suppliers sometimes on a registered list.

Comparable quotes requested.

A payment term set by the procedure.

And a compliant invoice with the right reference.

Technology, quietly

Six less visible clients.

Software publishers.

Cybersecurity companies.

IT service firms.

Growing startups.

Applied research centres.

And network equipment suppliers.

What they order

Six frequent formats.

A recruitment video.

A product demonstration.

A client testimonial.

A company presentation.

Content for a trade fair.

And an internal training video.

A calendar set by winter and by the sessions

Six markers across the year.

Spring, for budgets being released.

Summer, for outdoor work and events.

September, for the institutional restart.

Autumn, for end-of-year campaigns.

Winter, for indoor shoots.

And January, for new programmes.

Pricing a two-speed market

Six principles.

Do not apply a local rate to an institutional client.

Separate production, rights and travel.

Invoice the second language as a service.

Write a firm price, with no range.

Set a clear payment term.

And ask for the purchase order before starting.

What an administrative metropolitan area orders

The buyerTheir typical orderTheir constraint
A public bodyExplanatory videosA multi-stage approval
An association or institutePresentation videosWritten consents
A local businessVenue videosFast availability

What the two banks and two languages impose

One order often calls for two voices and a journey between two cities. Both parameters are priced in the quote, otherwise they eat the margin without anyone having billed them.

What is never said without a source

A figure, a date of entry into force, an entitlement or a procedure. Each is proven by an official document, to be confirmed with the body and the competent authority before release.

What the platform brings

On UGC MATCH, joining is free and there is no subscription: you declare your languages, you are visible by category and country, and the order keeps a record of the brief and the delivery. The brand pays at ordering, the funds are not released straight away, and payment goes out on approval. The platform retains 10% of the price on the creator side, who therefore keeps 90%, and charges the brand a 6% service fee, with a minimum of 1.50 EUR.

One last marker: here, bilingualism is not a selling point, it is the entry ticket. What sets you apart afterwards is knowing how your clients buy.

Sources

Checked on 4 September 2026. Thresholds and rates change: where this guide and the official source disagree, the official source is right.