AI in UGC production in Spain
The useful question is not whether to use AI, it is which part of the work can be handed to a machine without the piece stopping being believable. Editing, upscaling and a first pass at hooks survive it easily, because nobody was ever meant to see them. A face and a voice do not, because the whole premise of this format is that a person is vouching for something. These six guides draw that line task by task, and say where you have to come back to something real.
6 guides
AI Avatars Built From a Real Creator: How They Are Produced
What the build session requires, what the avatar can and cannot do, what breaks credibility, and what to test before paying for it.
AI Generated Video or a Real Creator in Spain
What AI already handles, what it cannot sell, the disclosure question, and how to combine both without losing trust.
AI in the Edit: What It Actually Speeds Up and What It Does Not
The hour saved editing and lost reviewing. What genuinely saves time, the order that captures the saving, and what is never delegated.
Dubbing and Synthetic Voice for Selling Across Markets
The three routes and what each demands of the shoot, what to film so dubbing works, Castilian or neutral, and what never gets dubbed.
Generated Scripts and Hooks: What to Use and What to Bin
Generation is for varying, not for writing the first one. What to feed it, the read-aloud test, and why everything ends up sounding alike.
Retouching, Upscaling and the Limit of What You Can Show
Four levels of modification and only one that is a problem. Where the line is, what the advertising law says, and what to write in the brief.