The Canary Islands have something no other Spanish market can offer: usable natural light in every month of the year. In February, when a creator in Bilbao is fighting grey skies, a creator in Las Palmas is shooting outdoors at nine in the morning. That single fact is a business advantage, and it is worth building a positioning on.

Two economies, both buying video

The first is tourism, which is the engine: hotels and apartments, excursions, water sports, restaurants, car hire, wellness. Their season never really stops, and much of their audience is foreign, so briefs in English and German are normal rather than exotic.

The second is the local economy of two island capitals and everything that serves residents: retail, clinics, gyms, opticians, food brands, local fashion. Add a growing population of remote workers and digital nomads, and the services built around them: coworking spaces, relocation help, language schools, long stay rentals.

The invoice is genuinely different here

This is the detail creators from the mainland get wrong. The Canary Islands are outside the Spanish VAT area. Instead of VAT, invoices carry IGIC, the local indirect tax, at its own rates.

Practically: your invoice to a client on the islands does not look like your invoice to a client in Madrid, and a mainland client who receives an invoice from a Canary based creator will sometimes ask questions about it. Get this set up correctly from the first invoice rather than fixing it later, and mention it calmly when a mainland client asks, because being able to explain it makes you look like a professional rather than a problem.

Selling the light

Package the advantage. Offer mainland brands a winter shoot: the same product, filmed outdoors in real sunlight, in the months when their local creators cannot deliver that. Brands that run paid ads need seasonal variety and hate empty winter feeds.

The same logic applies to the tourism clients around you, who need summer looking content in November because they are advertising for next season.

Rates

Local businesses commonly pay 70 to 140 euros for a single video when you are starting, and 180 to 380 euros with a portfolio. Packs of three to five sell between 450 and 1,100 euros. Hotels and international brands pay above that, and multilingual delivery is worth charging separately.

Travel between islands is a real cost, not a detail. If a client on another island wants a shoot, quote the transport and the day, not just the video.

Practical rules

Register as autonomo, and set up IGIC correctly with your accountant. Company clients apply an income tax withholding, so the transfer is smaller than the total. For hotel and excursion work, confirm permissions to film, whether guests can appear, and drone rules, which are strict around protected natural areas here.

Where to go next

The Canary Islands reward a creator who sells the calendar advantage rather than apologising for the distance. Our guide on how to become a UGC creator covers the portfolio, the pricing and the outreach.

Sources

Checked on 26 August 2026. Thresholds and rates change: where this guide and the official source disagree, the official source is right.