Filming UGC in Brazil: formats and technique
Two questions that are really one: which format the brief calls for, and how to shoot it with what you own. GRWM is the most read guide here by a distance, and that is a fact about Brazil rather than about video, because it is the format where a Brazilian creator talks the way Brazilians actually talk. The technical half assumes a phone, natural light and a room that was not built for filming, because that is what the work is done with.
12 guides
How to Edit UGC Videos on Your Phone in Brazil
Editing UGC on the phone with CapCut and similar apps: cuts, captions, sound and pacing, for Brazilian creators.
How to Feel Confident on Camera for UGC in Brazil
Practical ways Brazilian creators get comfortable and natural on camera, from warmups to delivery and self-editing.
How to Film UGC Videos on Your Phone in Brazil
Practical smartphone filming for UGC: lighting, framing, audio and editing on the phone, for Brazilian creators.
How to Light UGC Videos at Home in Brazil
Practical lighting for UGC: natural light, a ring light, and simple setups that make home videos look professional.
How to Make GRWM UGC Videos in Brazil
The Get Ready With Me format for UGC: structure, natural talking, product integration, and how Brazilian creators nail it.
How to Make Product Review UGC Videos in Brazil
Product reviews and depoimentos as a UGC format: structure, authenticity, and how Brazilian creators do it well.
How to Make Testimonial UGC Videos in Brazil
The depoimento format for UGC: authentic customer testimonials, structure, believability, and how creators nail it.
How to Make Tutorial UGC Videos in Brazil
The tutorial and how-to format for UGC: structure, clarity and pacing, and how Brazilian creators do it well.
How to Make Unboxing UGC Videos in Brazil
Unboxing as a UGC format, how Brazilian creators make great ones, and what brands look for.
How to Use Storytelling in UGC in Brazil
Why story beats features in UGC, simple story structures, and how Brazilian creators make short videos land.
How to Write Hooks for UGC Videos in Brazil
What a hook is, why the first seconds decide everything, and hook patterns that work with Brazilian audiences.
How to Write UGC Scripts for the Brazilian Market
The structure of a UGC script (hook, problem, product, CTA) and the tone that works with Brazilian audiences.