Blog
Tips, guides and stories about UGC and creator marketing.
How to Write UGC Scripts for the Brazilian Market
The structure of a UGC script (hook, problem, product, CTA) and the tone that works with Brazilian audiences.
UGC for Food, Drinks and Restaurants in Brazil
How food, delivery and restaurant brands in Brazil use UGC, the formats that convert, and how to start.
How to Hire UGC Creators in Brazil
A brand guide to finding, vetting, pricing and working with UGC creators in Brazil, remotely or on the ground.
How to Make Product Review UGC Videos in Brazil
Product reviews and depoimentos as a UGC format: structure, authenticity, and how Brazilian creators do it well.
UGC for Pet Brands in Brazil
Pets as a UGC niche in Brazil, the formats that work, and how creators and pet brands collaborate.
How to Get Your First UGC Clients in Brazil
Concrete ways a Brazilian creator lands their first brand deals, from marketplaces to outreach and local brands.
UGC for Fitness and Wellness in Brazil
Fitness and wellness as a UGC niche in Brazil, the formats that work, and how creators and brands collaborate.
UGC for Tech and Electronics in Brazil
Tech and electronics as a UGC niche in Brazil, the formats that convert, and how creators and brands work together.
UGC for Beauty in Brazil: A Creator and Brand Guide
Why beauty is a top UGC niche in Brazil, the formats that work, and how creators and beauty brands collaborate.
UGC for Baby and Maternity Brands in Brazil
Baby and maternity as a UGC niche in Brazil, why trust matters, and how creators and brands collaborate.
How to Start UGC in Brazil With No Followers
Why UGC does not need a big following, and how Brazilian creators start from zero and win brand work.
How to Make Unboxing UGC Videos in Brazil
Unboxing as a UGC format, how Brazilian creators make great ones, and what brands look for.
How UGC Creators Get Paid in Brazil
Payment methods for UGC creators in Brazil, from PIX to bank transfers and how international brands pay you.
How to Become a UGC Creator in the UK (2026)
The UK is a strong market for UGC. The steps, registering as a sole trader with HMRC, realistic rates in pounds, and getting paid safely.
TikTok vs Reels vs Kwai for UGC in Brazil
Which platform fits UGC in Brazil, how TikTok, Reels and Kwai differ, and how creators and brands choose.
MEI and Taxes for UGC Creators in Brazil
How the MEI status, nota fiscal and income tax work for UGC creators in Brazil, and why formalizing helps.
The UGC Market in Brazil: Why Brands Should Pay Attention
Why user generated content is booming in Brazil, how the creator economy works there, and why brands should tap Brazilian creators.
UGC for Haircare Brands
Haircare sells on visible results and real hair types. UGC shows the routine and the transformation, honestly. The videos that convert and how to source diverse creators.
What Is a UGC Ad?
A UGC ad is a paid advertisement that uses user-generated-style content, a real person authentically presenting a product, instead of a polished studio commercial.
How Much to Charge for UGC in Brazil
How to price UGC in reais: per video, packages, usage rights and the factors that move your rate up or down.
How Brazilian Brands Use UGC
How brands in Brazil put creator content to work in ads, social and e-commerce, and how to start your own program.
How UGC Powers Digital Marketing in 2026
User generated content is the engine of modern digital marketing. Here is how UGC fits into ads, social and the full funnel, and how to run it.
UGC for Coffee and Beverage Brands
Coffee sells on ritual, taste and cozy aesthetic. UGC captures the pour, the steam and the honest sip. The videos that convert and how to source creators.
Top Brazilian Cities for UGC Creators
Where UGC creators and demand cluster in Brazil, from Sao Paulo to Rio, and how to work remotely too.